Watch the webinar for key insights and expert tips from my book, Data Storytelling in Marketing: How to tell persuasive stories through data. In this webinar I share the 5R's roadmap to great data storytelling, the mindset shift required to generate better data stories and the one key behaviour that will optimise your data storytelling.
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I am excited to share my latest podcast appearance, where I dive deep into the fascinating world of data storytelling! In this episode, I explore the essential elements and strategies of effective data storytelling, and how they can transform the way we communicate and make decisions.
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In this article for Luminate, I argue that generating impactful insights requires critical sense-making skills to transform data into clear, compelling narratives that drive action and avoid overwhelming audiences with excessive information.
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